Google Ads That Actually Get Contractors Leads
Stop wasting money on clicks that don't convert. We build and manage Google Ads campaigns specifically for contractors.
5-8x
average ROI on well-managed contractor campaigns
24%
of contractor marketing budgets go to PPC
$25-75
typical cost per lead for contractors
Sound Familiar?
You tried Google Ads but burned through your budget with nothing to show
You're getting clicks but no actual phone calls
You don't know which keywords to target or what to bid
Your cost per lead is way too high
Here's How We Fix It
Custom campaign setup targeting your services and areas
Negative keyword management (stop paying for junk clicks)
Landing page optimization for maximum conversions
Call tracking so you know which ads drive calls
Weekly optimization and bid adjustments
Transparent reporting — see every dollar spent
Our Process
How Our Google Ads Service Works
A proven step-by-step process that gets results for contractors.
Account Audit
We review your existing campaigns or start from scratch, identifying budget waste, missing negative keywords, and targeting gaps.
Keyword Strategy
We build a high-intent keyword list and an aggressive negative keyword list so your budget goes to searches ready to hire a contractor today.
Ad Creation
We write contractor-specific ad copy with strong calls to action, local signals, and extensions that maximize click-through rate.
Landing Page Optimization
We align your landing pages with ad messaging to maximize Quality Score and convert clicks into calls and form submissions.
Monthly Optimization
We review performance weekly, refine bids, pause underperformers, and scale winning campaigns so your cost per lead keeps dropping.
RankWeld vs. Doing It Yourself
| Feature | RankWeld | DIY | Other Agencies |
|---|---|---|---|
| Contractor-specific expertise | - | - | |
| All-inclusive pricing | - | - | |
| No long-term contracts | - | ||
| You own everything | - | ||
| Dedicated account manager | - | ||
| Transparent reporting | - | Varies |
What Does Google Ads Cost?
Transparent pricing. No hidden fees. Cancel anytime.
Google Ads
Targeted PPC campaigns that deliver qualified leads.
$900/mo
RankWeld Essentials
Required base — GBP, reviews, reporting, maintenance
$600/mo
Pricing Questions
How Much Does Google Ads Cost?
Transparent answers to the most common pricing questions.
Most contractors start with $900-$1,500/month in ad spend plus our $700/mo management fee — a $1,600-$2,200/mo total investment that delivers 5-8x ROI when managed properly.
Campaign setup and management, ad copy creation, landing page optimization, conversion tracking, call tracking, weekly bid optimization, and monthly performance reporting. Ad spend is separate.
Within 1-2 weeks. Unlike SEO, Google Ads delivers leads from day one. Most contractors get their first inbound call within the first week of campaign launch.
We recommend a minimum of $30/day ($900/mo) in ad spend. Below that, there's insufficient data to optimize effectively. Our $700/mo management fee is always separate from your ad spend budget.
Yes, anytime — no long-term contracts. If you need to pause for a slow season, your ad spend stops immediately. Management billing resumes when you restart. We never charge for inactive campaigns.
Reviews
Real Contractors, Real Results
Seattle Chimney Pros
1 week ago
By far the best web marketing agency I have ever worked with. From the very first month, we generated over 40 qualified leads solely through SEO. They built our website, our branding, our custom CRM, and AI agents for our phone and help desk. The ROI is very real.
Mike Rodriguez
2 weeks ago
47 leads in our first month. We had to hire two more guys just to keep up with the work. RankWeld is the real deal.
Sarah Chen
3 weeks ago
We stopped buying leads from Angi after 60 days. RankWeld pays for itself ten times over.
James Okafor
1 month ago
Best marketing investment I ever made. My phone rings every day now and I know exactly where the leads come from.
Carlos Mendez
1 month ago
Our Google ranking went from page 4 to top 3 in under 3 months. These guys know what they're doing.
Brian Thompson
1 month ago
Finally a marketing company that understands contractors. No fluff, just results. 35 new calls last month.
David Park
2 months ago
The website they built us looks incredible. Customers tell us all the time it's the reason they called us over the competition.
Tommy Kowalski
2 months ago
I was skeptical at first but the results speak for themselves. 200% increase in website traffic in 8 weeks.
Marcus Williams
2 months ago
They manage everything — website, SEO, Google Ads, reviews. I just show up and do the work. That's how it should be.
Ryan O'Brien
2 months ago
We went from 5 reviews to 47 reviews in 3 months. Our Google Business Profile is now dominating our area.
Steve Nakamura
3 months ago
Switched from another agency that was charging double for half the results. RankWeld delivers.
Anthony Russo
3 months ago
The CRM they set up for us is a game changer. I can track every lead from click to close. No more guessing.
Kevin Bauer
3 months ago
Very responsive team. They explain everything in plain English. My website ranks for 12 keywords now.
Derek Johnson
3 months ago
My old website was embarrassing. Now I'm proud to hand out my URL. Professional, fast, and it converts.
Frank DeLuca
4 months ago
They got our Google Ads cost per lead down from $85 to $22. That alone made it worth every penny.
Jason Mitchell
4 months ago
Went from zero online presence to the first page of Google in my city. Now I'm turning down jobs.
Robert Harris
4 months ago
No contracts, no BS. They told me to leave if I wasn't happy. 6 months in and I've never been happier with a vendor.
Chris Anderson
5 months ago
Our revenue is up 40% since we started with RankWeld. The ROI is insane for what we're paying.
Tyler Brooks
5 months ago
They built us a website in 5 days that looks like we paid $15K for it. Unbelievable value.
Patrick Sullivan
5 months ago
Honest, transparent, and they actually pick up the phone. Hard to find that in a marketing company.
Jose Ramirez
5 months ago
Good results so far. SEO is climbing steadily. Would like to see a bit more communication but overall very solid.
Matt Peterson
6 months ago
We're booked out 3 weeks now because of the leads RankWeld generates. That's never happened before.
Eric Foster
6 months ago
They set up our Google Business Profile properly and now we show up in the map pack. Calls went through the roof.
Bill Crawford
6 months ago
I've tried 3 other marketing companies. RankWeld is the only one that actually moved the needle.
Nathan Wright
7 months ago
The review management system is brilliant. We went from 12 Google reviews to 89 in just 4 months.
Dustin Price
7 months ago
They treat my business like it's their own. Monthly reports, strategy calls, and they're always optimizing.
Greg Simmons
8 months ago
My competitors are calling me asking who does my marketing. That tells you everything you need to know.
Wayne Carter
8 months ago
Started with the Starter plan, upgraded to Growth after 2 months because the leads were that good.
Louis Turner
9 months ago
Website loads fast, looks amazing on mobile, and customers can book directly. Exactly what I needed.
Adam Rivera
10 months ago
From day one they understood the plumbing business. No learning curve, no wasted time. Just results.
Hank Morrison
11 months ago
If you're a contractor on the fence about marketing, just do it. RankWeld changed my business. Period.
Ready to Get Started with Google Ads?
Get a free audit of your current google ads performance and see exactly where you can improve.
Frequently Asked Questions
Ad spend varies by market and trade, but most contractors start with $30-50/day ($900-1,500/month). Our management fee is included in your RankWeld plan.
Yes, when managed properly. The key is targeting the right keywords, using negative keywords, and optimizing landing pages. Most contractors see 5-8x ROI.
It depends on your trade. Plumbing leads typically cost $25-50, HVAC $30-60, and roofing $40-75. We work to keep your CPL as low as possible.
Both serve different purposes. Google Ads gives you more control over targeting. LSAs show at the very top but cost per lead can be higher. We recommend both.
More Ways We Help
Explore Our Other Services
Local SEO
Rank #1 in your city. We optimize your site, build citations, and dominate the Map Pack so customers find you first.
Web Design
Fast, mobile-first websites that turn visitors into calls. No templates. No fluff. Just sites that convert.
Google Business Profile
Own the Map Pack. We optimize your Google Business Profile so you show up in local searches and get more calls.
Review Management
Turn happy customers into 5-star reviews on autopilot. We help you collect, manage, and leverage reviews to win more jobs.
Lead Generation
Stop buying shared leads. We build your own lead machine through SEO, ads, and automation — leads that are exclusively yours.
CRM & Automation
Never miss a lead again. Our contractor CRM tracks every lead, automates follow-ups, and helps you close more jobs.
AI Marketing
Use AI to work smarter. Automated content, AI-generated quotes, chatbots, and predictive analytics — all tailored for contractors.
AI Agents & Automation
Replace costly staff with AI agents that work 24/7. Receptionist, estimator, bookkeeper, follow-up specialist, customer service — all automated for contractors.
From the Blog
Related Articles
Google Ads for Contractors: Budget, Strategy & ROI Guide
Google Ads can be the fastest way to fill your pipeline — or the fastest way to burn cash. This guide covers budgets, bidding, campaign structure, and ROI benchmarks so you spend smart from day one.
Read more
Google Local Services Ads for Contractors: The Complete 2026 Guide
Google Local Services Ads put your contracting business at the absolute top of search — above Google Ads, above the map pack. Here's exactly how to set up, optimize, and dominate LSA in 2026.
Read more
Cost Per Lead for Contractors: What to Expect by Trade
Cost per lead varies wildly across contractor trades — from $15 for handyman leads to $250+ for roofing. Here are the real numbers by trade and channel, plus strategies to lower your CPL.
Read moreTrades We Serve
Google Ads for Every Contractor Type
We deliver google ads results across all contractor trades.
HVAC
“hvac repair near me”
2,400/mo searches
Plumbing
“plumber near me”
1,900/mo searches
Roofing
“roofing company near me”
2,400/mo searches
Electrical
“electrician near me”
1,900/mo searches
Landscaping
“landscaping near me”
1,300/mo searches
Painting
“house painter near me”
1,000/mo searches
General Contractor
“general contractor near me”
800/mo searches
Fencing
“fence company near me”
500/mo searches
Garage Door
“garage door repair near me”
500/mo searches
Pest Control
“pest control near me”
1,300/mo searches
Cleaning
“cleaning service near me”
1,000/mo searches
Chimney Sweep
“chimney sweep near me”
400/mo searches
Markets We Serve
Google Ads in Your City
Local expertise across the US — we know your market.
